Firm Information

Compensation
Fee-Only (AUM)
Number of Advisors
18 advisors
Number of Clients
4,203 clients
Average Client Portfolio
$1.1M average
Assets Under Management
$4.8B

Fee Structure

Financial Planning:Investment management only
AUM-Based Fees (Tiered)
Assets Under ManagementAnnual Fee
Up to $10.0M0.50%
$10M+0.50%

Fees negotiable above $10m for all strategies. The fee percentage shown is for the Equity Income Strategy. Other strategies have different base rates.

Fee Estimator
Your Portfolio Value
$500K
$0$500K$1M$5M$20M
Estimated Annual Fee

You'll pay an annual fee based on the market value of your assets. The fee schedule varies by investment strategy and account type, and fees are negotiable, especially for accounts over $10 million. For example, the Equity Income Strategy fee is 0.50% annually on assets up to $10 million. Fees are generally charged quarterly in advance. These fees do not include brokerage commissions, exchange fees, or investment expenses like mutual fund fees.

Areas of Practice
Investment Management
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Advisor Information

Office location

601 W. Main Ave, Suite 1300, Spokane, WA, 99201

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Regulatory History
Clean regulatory record

No disclosures, customer disputes, or regulatory actions on file.

Disclosures include customer complaints, regulatory actions, and other events that advisors must report to the SEC. A clean record means none have been reported.

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Other Business Activities

Melissa serves as the Interim Mayor for the Town of Spangle, WA, overseeing meetings and having check signing authority. This non-investment related activity takes minimal time.

Employment History
Current Registrations
Davidson Investment Advisors, INC.
October 2025 - Present · 3 mos
D.A. Davidson & CO.
April 2009 - Present · 16 yrs 9 mos
D.A. Davidson & CO. Broker
April 2009 - Present · 16 yrs 9 mos
Previous Registrations
Morgan Stanley & CO. IncorporatedBroker
April 2007 - April 2009 · 2 yrs
Morgan Stanley & CO. Incorporated
April 2007 - April 2009 · 2 yrs
Morgan Stanley
June 2004 - April 2007 · 2 yrs 10 mos
Morgan Stanley Dw INC.Broker
April 2004 - April 2007 · 3 yrs
Nelson Securities,inc. Broker
April 1993 - April 2004 · 11 yrs
State Registrations24 states
AKARAZCACODCFLGAHIIDKYMAMDMNMTNMNVNYORTNUTVAWAWI
AdvisorBrokerBoth
Exams
No exam information available for this advisor.
Melissa Carol Holling - Financial Advisor | AdvisorDiscover