AP

Anthony Edwin Potthast

24 Years of Experience

Firm Information

Compensation
Fee-Only (AUM)Fixed/Hourly
Number of Advisors
23 advisors
Number of Clients
363 clients
Average Client Portfolio
$102.6M average
Assets Under Management
$37.3B

Fee Structure

Financial Planning:Investment management only

Fees for unaffiliated clients are negotiable, ranging from 0.10% to 1.00% annually based on the market value of assets managed. The level of fees depends on the engagement, account size, asset composition, and client preferences. Fees are billed monthly or quarterly in arrears and are typically non-refundable. Clients are responsible for custodial fees, brokerage expenses, and investment-related costs.

Areas of Practice
Investment ManagementRetirement Planning
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Advisor Information

Office location

5910 Mineral Point Rd, Madison, WI, 53705

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Regulatory History (1)
What are disclosures? Advisors must report customer complaints, regulatory actions, and certain legal or financial events to the SEC. Not all disclosures are serious—many are settled disputes or minor violations. Learn how to evaluate them.
Customer Dispute
March 2010
Settled
Employment History
Current Registrations
Trustage Investment Management
October 2019 - Present · 6 yrs 3 mos
CUNA Brokerage Services, INC.
February 2016 - Present · 9 yrs 11 mos
CUNA Brokerage Services, INC.Broker
February 2016 - Present · 9 yrs 11 mos
Previous Registrations
CUNA Brokerage Services, INC.
November 2019 - March 2023 · 3 yrs 4 mos
CUNA Brokerage Services, INC.
February 2016 - October 2019 · 3 yrs 8 mos
Proequities, INC.Broker
July 2013 - December 2015 · 2 yrs 5 mos
Ing Financial Advisers, LLCBroker
November 2010 - July 2012 · 1 yr 8 mos
Chase Investment Services CORP.
May 2009 - December 2009 · 7 mos
Chase Investment Services CORP.Broker
May 2009 - December 2009 · 7 mos
Wamu Investments, INC.
January 2009 - May 2009 · 4 mos
Wamu Investments, INC.Broker
January 2009 - May 2009 · 4 mos
Lincoln Financial Distributors, INC.
July 2007 - January 2009 · 1 yr 6 mos
Lincoln Financial Distributors, INC.Broker
July 2007 - January 2009 · 1 yr 6 mos
Hartford Equity Sales Company INC.Broker
December 2004 - May 2007 · 2 yrs 5 mos
Metlife Investors Distribution CompanyBroker
October 2001 - October 2004 · 3 yrs
Walnut Street Securities, INC.Broker
July 2000 - July 2001 · 1 yr
Ffp Securities, INC.Broker
November 1999 - June 2000 · 7 mos
Scottsdale Securities, INC.Broker
March 1999 - October 1999 · 7 mos
Dean Witter Reynolds INC.Broker
August 1998 - February 1999 · 6 mos
State Registrations16 states
AKAZCACOHIIAIDMNMTNDNMORSDUTWAWI
AdvisorBrokerBoth
Exams
No exam information available for this advisor.