Firm Information

Compensation
Fee-Only (AUM)Fixed/Hourly
Number of Advisors
62 advisors
Number of Clients
2,563 clients
Average Client Portfolio
$3.0M average
Assets Under Management
$7.7B

Fee Structure

Minimum Investment:$500K
Financial Planning:Included in AUM fee
AUM-Based Fees (Tiered)
Assets Under ManagementAnnual Fee
Up to $2.0M1.10%
$2.0M - $5.0M0.93%
$5.0M - $10.0M0.80%
$10M+0.60%

Advisory fees are negotiable under certain circumstances.

Fee Estimator
Your Portfolio Value
$500K
$0$500K$1M$5M$20M
Estimated Annual Fee
Financial Plan Fee:$5,000 - $10,000

Investment management fees are billed quarterly in advance, based on the portfolio's market value. The firm manages assets in certain annuities and Held Away Accounts at a flat rate of 1.000%. Financial planning fees range from $5,000 to $10,000+ based on asset size. FLP Atrato Consulting fees are typically negotiated based on the size and complexity of the mandate, generally between 20-75 basis points of assets under advisement. Family Office Solutions fees range from $10,000-$40,000 per month.

Areas of Practice
Investment ManagementFinancial Planning & CoachingRetirement PlanningTax PlanningEstate PlanningSocially Responsible Investing
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Advisor Information

Office location

San Diego, CA

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Regulatory History
Clean regulatory record

No disclosures, customer disputes, or regulatory actions on file.

Disclosures include customer complaints, regulatory actions, and other events that advisors must report to the SEC. A clean record means none have been reported.

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Other Business Activities

Aaron offers non-investment advisory consulting services as a sole proprietor. This activity requires minimal time.

Employment History
Current Registrations
F L Putnam Investment Management CO.
March 2025 - Present · 10 mos
Previous Registrations
Aog Wealth Management
June 2023 - March 2025 · 1 yr 9 mos
American Elm Distribution Partners, LLCBroker
September 2022 - April 2023 · 7 mos
Pinhook Capital, LLC
November 2014 - September 2020 · 5 yrs 10 mos
Lucia Securities, LLCBroker
November 2014 - September 2020 · 5 yrs 10 mos
Fsc Securities CorporationBroker
January 2013 - November 2014 · 1 yr 10 mos
LPL Financial Corporation
March 2010 - June 2010 · 3 mos
LPL Financial Corporation Broker
January 2010 - June 2010 · 5 mos
State Registrations2 states
CAVA
Advisor
Exams
No exam information available for this advisor.
Aaron Jay Rosen - Financial Advisor | AdvisorDiscover