Firm Information

Compensation
Fee-Only (AUM)Fixed/Hourly
Number of Advisors
16 advisors
Number of Clients
2,352 clients
Average Client Portfolio
$525K average
Assets Under Management
$1.2B

Fee Structure

Minimum Investment:$1M
AUM-Based Fees (Tiered)
Assets Under ManagementAnnual Fee
Up to $1.0M1.70%
$1.0M - $5.0M1.00%
$5.0M - $10.0M0.80%
$10.0M - $20.0M0.70%
$20.0M - $50.0M0.60%
$50M+0.50%
Fee Estimator
Your Portfolio Value
$500K
$0$500K$1M$5M$20M
Estimated Annual Fee
Financial Plan Fee:$2,400 - $5,000,000
Hourly Rate:$595 - $1,095/hr

AFAS charges fees for financial planning, maintenance contracts, and portfolio management. Financial planning fees range from $2,400 to $5,000,000. Hourly rates for advisors are $595-$1,095, and staff time is $155/hour (minimum 2-hour charge). Portfolio management fees are based on a percentage of assets under management, as detailed in the fee table. Additional fees may apply for brokerage services and third-party platforms like Buckingham Strategic Partners. Subadvisory services range from 0.25% to 1.50%.

Areas of Practice
Investment ManagementRetirement PlanningTax PlanningEstate PlanningEducation PlanningInsurance Planning
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Advisor Information

Office location

3211 Peoples Drive Suite 110, Harrisonburg, VA, 22801

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Regulatory History
Clean regulatory record

No disclosures, customer disputes, or regulatory actions on file.

Disclosures include customer complaints, regulatory actions, and other events that advisors must report to the SEC. A clean record means none have been reported.

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Other Business ActivitiesSells Insurance

Donald has a minority ownership in Heishman Family LLC, a family farm, and dedicates minimal time to it. He is also a self-employed insurance agent selling fixed insurance products, including life, LTC, Medicare supplement, and disability insurance, dedicating about 10-20% of his time to this.

Employment History
Current Registrations
Acorn Financial Advisory Services, INC.
June 2018 - Present · 7 yrs 7 mos
Previous Registrations
The Strategic Financial Alliance, INC. Broker
June 2018 - March 2021 · 2 yrs 9 mos
Triad Advisors LLCBroker
July 2017 - June 2018 · 11 mos
State Registrations1 state
VA
Advisor
Exams
No exam information available for this advisor.