Firm Information

Compensation
Fee-Only (AUM)Fixed/Hourly
Number of Advisors
6 advisors
Number of Clients
388 clients
Average Client Portfolio
$8.6M average
Assets Under Management
$3.3B

Fee Structure

Minimum Investment:$250K
Minimum Annual Fee:$500
Hourly Rate:$85 - $500/hr

Fees vary based on the service category and scope of duties, including retainer, flat, hourly, and asset-based fees. For discretionary portfolio service, fees can be up to 0.50% annually, subject to a $500 minimum. Hourly rates for nondiscretionary and consultation services range from $85 to $500 per hour, with a $500 minimum annual fee. Fees are negotiable and agreed upon in writing in advance. Clients using 55ip are not charged any additional fees.

Areas of Practice
Investment ManagementRetirement Planning
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Advisor Information

Office location

820 Shades Creek Parkway, Suite 3200, Birmingham, AL, 35209

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Regulatory History
Clean regulatory record

No disclosures, customer disputes, or regulatory actions on file.

Disclosures include customer complaints, regulatory actions, and other events that advisors must report to the SEC. A clean record means none have been reported.

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Other Business Activities

Joy serves as power of attorney for her mother and trustee of her daughter's trust. She also participates in the Kiwanis Club and the Homewood Public Library Foundation Board, and works as a sales associate for Realty Benefit Services and Dergalis Associates LLC, dedicating a few hours per week to each.

Employment History
Current Registrations
Johnson Sterling, INC.
May 2024 - Present · 1 yr 8 mos
Previous Registrations
Equitable Advisors, LLC
February 2022 - May 2024 · 2 yrs 3 mos
Equitable Advisors, LLC Broker
February 2022 - May 2024 · 2 yrs 3 mos
State Registrations2 states
ALTX
Advisor
Exams
No exam information available for this advisor.