Principal Securities, INC.
Assets Under Management
$14.8B
Number of Clients
48,723
Number of Advisors
1602
Average Client AUM
$304K
AUM per Advisor
$9.3M
Compensation
Fee-Only (AUM)Fixed/Hourly
About This Firm
Principal Securities is a registered investment adviser and broker-dealer offering advisory programs through third-party money managers (TPMMs). They offer both investment adviser and promoter arrangements. Services include assisting clients in evaluating their financial circumstances, selecting model portfolios or investment managers, and ongoing monitoring of performance. They also offer Financial Planning and Consulting Services, as well as Retirement Plan Consulting Services, which are described in separate Form ADV Part 2A documents.
Fee Structure
Fees for Principal Securities' advisory services vary based on the selected TPMM program and the amount invested. Fees are negotiable. In promoter arrangements, clients don't pay Principal Securities directly; the TPMM pays a promoter's fee ranging from 0.07% to 1.5% of assets or up to 50% of the advisory fee. In investment adviser arrangements, Principal Securities charges a separate fee, negotiable but not exceeding the listed schedule for SEI programs. AssetMark programs have fees payable quarterly in advance. An administrative fee of up to 0.12% may be used to cover program administration costs for SEI and AssetMark programs opened on or after April 1, 2020. An optional Tax Management Service (TMS) increases the total client fee by 0.10% with a $100 minimum annual fee.
Areas of Practice
Location
711 High Street, Des Moines, IA, 50392
