Firm Information

Compensation
Commission-BasedFee-Only (AUM)Fixed/Hourly
Number of Advisors
117 advisors
Number of Clients
1,394 clients
Average Client Portfolio
$338K average
Assets Under Management
$470.9M

Fee Structure

Minimum Investment:$25K

SFA offers two fee structures: an All-Inclusive Account (Wrap Fee) and a Non-Inclusive Account (Non-Wrap Fee). Fees are negotiable. The All-Inclusive program includes advisory fees and non-transaction-related fees, while the Non-Inclusive program includes advisory fees and transaction costs. Transaction charges for the Non-Inclusive program are $4.00 per transaction. If you elect to include alternative investments in your account, the custodian will assess an annual fee of $50.00 for the purchase, redemption of registration of the security, in addition to a $35.00 per position for registered securities, or $125.00 for unregistered securities.

Areas of Practice
Investment ManagementRetirement PlanningHigh Net Worth
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Advisor Information

Office location

Atlanta, GA

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Regulatory History
Clean regulatory record

No disclosures, customer disputes, or regulatory actions on file.

Disclosures include customer complaints, regulatory actions, and other events that advisors must report to the SEC. A clean record means none have been reported.

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Other Business ActivitiesSells Insurance

Amy manages commissions and business expenses as President of Rubin Financial Services, Inc. She also acts as a referral source for Medicare Backoffice and is an agent selling fixed life insurance, annuities, and LTC insurance, dedicating a few hours per week to insurance sales.

Employment History
Current Registrations
The Strategic Financial Alliance
July 2016 - Present · 9 yrs 6 mos
The Strategic Financial Alliance, INC. Broker
July 2016 - Present · 9 yrs 6 mos
Previous Registrations
Vsr Advisory Services
March 2012 - July 2016 · 4 yrs 4 mos
Vsr Financial Services, INC.Broker
March 2012 - July 2016 · 4 yrs 4 mos
Sanders Morris Harris INC.
June 2006 - March 2012 · 5 yrs 9 mos
Smh Capital Advisors, INC.
March 2004 - December 2006 · 2 yrs 9 mos
Sanders Morris Harris INC. Broker
August 2002 - March 2012 · 9 yrs 7 mos
Ifg Network Securities, INC.Broker
December 1992 - August 2002 · 9 yrs 8 mos
Planned Investments INC.Broker
November 1990 - December 1992 · 2 yrs 1 mo
Carnegie Securities CorporationBroker
February 1987 - November 1990 · 3 yrs 9 mos
State Registrations5 states
ALCAFLGATX
AdvisorBrokerBoth
Exams
No exam information available for this advisor.